Science of People Coach Brand Story
The Behavior Lab
She Says,“My name is Vanessa Van Edwards and I am a human behavior hacker. I study what makes people tick in our behavior lab the Science of People.
Our number one goal is to teach the people skills you never learned in school. Do you wish you always knew exactly what to say? How to decode what people are really thinking? How to to increase your influence and income using interpersonal intelligence? We are here to make wishes come true.
In our lab we start every endeavor by finding the latest scientific studies and turn them into real-life experiments and tactics. We share these strategies with our readers and students to test them.
I call our approach behavior hacking.
Over the last eight years, I have developed shortcuts, formulas and blueprints for getting along with anyone."
Hi, I'm Vanessa!
"I research what makes people tick.
I’ve always wanted to know how people work, and that’s what Science of People is about.
What drives our behavior?
Why do people act the way they do?
And most importantly, can you predict and change behavior?"
The Book
We have streamlined all of our best findings into a universal framework that makes up Captivate.
Each chapter will teach you one of the fourteen behavior hacks:
Control: How to win the social game
Capture: How to make a killer first impression
Spark: How to have dazzling conversations
Intrigue: How to be ridiculously likable
Decode: How to uncover hidden emotions
Solve: How to crack someone's personality
Appreciate: How to get the best from people
Value: How to get along with anyone
Connect: How to speak so people listen
Empower: How to lead people
Reveal: How to build lasting relationships
Protect: How to deal with difficult people
Engage: How to turn people on
These are simple, powerful tools that you can use to level up your career, improve your relationships and increase your income.”
Captivate was released April 25, 2017. It is available at all the usual spots including Powell’s in Portland where Vanessa's coach brand lab is located.
